Social media has advantages and disadvantages, but for me, it remains a powerful business tool, creating awareness, building trust, and connecting opportunities. Visibility creates possibilities.

I post to educate people about my business, not pressure anyone into buying. Expertise becomes valuable when people know what you offer. Awareness creates opportunity.

I trust my Creator, regardless of people’s opinions or evil eye. Even close friends may not patronise me, but resentment achieves nothing. Faith encourages peace.

In animal production, quality management, food safety, and responsible practices may increase prices, but customers receive genuine value, healthier products, and confidence. Quality deserves recognition.

Most of my posts demonstrate knowledge and competence. I rarely beg customers; serious buyers often visit my messages, make enquiries, and purchase. Expertise attracts customers.

Youths entering agribusiness should embrace professionalism: obtain logos, websites, letterheads, receipts, business accounts, social media pages, and registration. The world is evolving. Professionalism builds credibility.

Best regards,

Abdullah Opeyemi Akande
B.Agric. (FUNAAB)
GAS (NIAS)
M.Sc. Animal Sci. (UI)
RAS (NIAS)
M.Sc. Int’l Business (UU, UK)
Ph.D. in view